29.01.2015

Entrepreneurship: The world requests, Catalonia responds

Entrepreneurship: The world requests, Catalonia responds

Image | Marcus Nailov

Ours is a time of entrepreneurship and innovation, as evidenced by the plethora of initiatives that have been created to support today’s most restless minds and their talent: hackathons, demo days, weekend fests and other events, are like small bubbles in a whole sea of projects destined to transform the world as we know it. Riding the crest of the wave is 4 Years From Now (4YFN), the largest international mobile entrepreneurship event. The event’s official presentation revealed the exact number of startups that will participate in the 2nd edition; among the 175 startups registered to date, a very high percentage come from Spain. Where does this enterprising spirit come from?

Catalonia, a trailblazing region Spain in the area of entrepreneurship, has been working for years on the creation of projects and plans that further fuel the already-restless spirit of the autonomous region’s people. Along this line, the exhibition “Ahir, avui, demà. Catalunya Emprèn. Idees que mouen Catalunya” (“Yesterday, Today, Tomorrow. Catalonia Means Business. Ideas that move Catalonia”) is an initiative that toured the territory from 27 July, 2014 until 10 January, 2015 showcasing Catalonia’s entrepreneurship scene in a different and interactive way.

The City of Barcelona, meanwhile, has also decided to launch a platform to publicize local entrepreneurial initiatives that have succeeded in the ICT and mobile spheres. Born in Barcelona is a collection of reports featuring corporate success stories about firms founded in Barcelona, so that their histories and experiences can serve as inspiration for startups that are just getting on their feet.

The pieces follow the format designed by new technologies specialist Guy Kawasaki: employing a script based on 10 key concepts, in a little under 8 minutes one can find out all about companies like ByHours.com, Akamon and InQBarna. Step by step, the videos address the entire business plan, from the initial idea to plans for the future, including an analysis of the competition, marketing strategy, staff training, and financial forecasts. Things that were done right and wrong are presented in a fresh and modern audiovisual feature that can serve to orient other entrepreneurs in the city.

The City of Barcelona, meanwhile, has also decided to launch a platform to publicize local entrepreneurial initiatives that have succeeded in the ICT and mobile spheres. Born in Barcelona is a collection of reports featuring corporate success stories about firms founded in Barcelona, so that their histories and experiences can serve as inspiration for startups that are just getting on their feet.

The pieces follow the format designed by new technologies specialist Guy Kawasaki: employing a script based on 10 key concepts, in a little under 8 minutes one can find out all about companies like ByHours.com, Akamon and InQBarna. Step by step, the videos address the entire business plan, from the initial idea to plans for the future, including an analysis of the competition, marketing strategy, staff training, and financial forecasts. Things that were done right and wrong are presented in a fresh and modern audiovisual feature that can serve to orient other entrepreneurs in the city.

Catalonia is a hotbed of entrepreneurs thanks to the role played by public institutions that encourage creativity, innovation and talent. This is an example that we hope impacts the world and can be followed by many other regions and territories.